The shopping frenzy that surrounds the holiday season is coming to an end, but the busiest time of the year isn’t over yet. Retail businesses everywhere will soon see customers shift from “shopping mode” to “return mode”. If you aren’t prepared for this shift, you could end up losing a significant portion of your hard-earned holiday profits to returns and refunds. Guard those profits with our helpful tips for handling post-holiday traffic.
source https://www.emscorporate.com/news/how-to-keep-retail-profits-up-after-the-holidays
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